Webinars, courses & events:
Business development
for the electronics industry
Webinars
Courses
Events
For electronics manufacturers, marketing and business development are often abstract concepts that are difficult to integrate into day-to-day production.
That is why we have developed a webinar and training programme that makes marketing manageable and tangible for EMS service providers.
Our free introductory webinars demonstrate why marketing is also a key factor for the EMS sector and how to position your company effectively.
In our advanced courses, we address the specific questions and issues facing your business – either as a private course tailored to your company or as an open course alongside other service providers.
M. Eng. Jasmin Konnegen
Your Course Guide & Passionate Electronics Expert
In addition, we offer practical strategies for attracting and winning new customers through your own customer portal, automated data processing and an efficient quotation process.
Company presentation
Website and customer portal
LinkedIn
presence
Exhibitions and events
Print media & promo gifts
Networking
Webinars – Tailored for the EMS industry
Through our webinars, we regularly provide insights into a practical marketing approach for European EMS providers at
– in German, English and French –
to help strengthen the reach of the European electronics industry.
Marketing?! – But I just want to produce!
Most European electronics manufacturers have probably thought this at some point…
We take the fear out of the word ‘marketing’ and present practical approaches for everyday use.
Book your place on our calendar for the next introductory session and find out how marketing and day-to-day production can be reconciled in the EMS sector.
Basis of
EMS Marketings
- Demonstrate your expertise
- Keep your website up to date
- Share important knowledge
- Offer a customer portal
- Networking and partnerships
Duration: 60 minutes
Strategic use of your EMS customer portal
- Available round the clock
- An optimised enquiry process modelled on international portals
- Promote your business securely and effectively
- Optimise your quotation processes
Duration: 60 minutes
Websites and LinkedIn for EMS service providers
- Update your website
- Search engine optimisation
- Showcase your expertise
- Basic knowledge
- Build your presence on LinkedIn
Duration: 60 minutes
The topic you’re interested in isn’t currently available in the right language?
No problem! We’d be happy to schedule an additional session, provided we have at least three participants.
Contact us and let us know which topic you’d like to learn more about and in which language.
Ideally, send us three date suggestions of your choice right away!
Do you have a marketing question that we don’t yet offer as a course?
Let us know what’s missing! You’re probably not the only one interested in the topic, and we can quickly find more participants for an introductory course on your topic!
Tailored courses – online and face-to-face
All all topics and courses are also available as private corporate events – in-person or virtual – tailored to your specific needs.
Contact us for a customized course program aligned with your company’s service and technology offerings:
- General introduction to the topic
- Best practices for the EMS industry
- Immediate application of what you’ve learned with your employees using examples from your daily work
For optimal results, we recommend a maximum of 5 participants for online sessions and a maximum of 8 participants for in-person sessions:
Let’s create your individual course schedule, together:
- Where do you have the greatest need?
- Where are you already well-positioned?
- Which topics are the highest priority?
- Where is an introduction sufficient, and where are in-depth workshops and concrete work on your company’s content required?
Course topics & modules
Company presentation
- Strategy-oriented
- Product-oriented
- Technology-oriented
Website
- Domain & Webspace
- Content Management
- Content & Expertise
- Set-up
- Maintenance & Expansion
- Building a profile
- Creating content
- Gaining followers
Print media & gifts
- Flyers
- Business cards
- Promotional items
Trade fairs & events
- Relevant formats
- Talks
- Organising your own events
Customer acquisition
- By telephone
- By email
- By post
- In person
Events that connect the European electronics industry
In-person and virtual
CHANGE LIGHT-LY and bee produced are founders, driving force, speakers, and moderators at ProudlyEngineeredInEurope, the network for the entire European electronics supply chain.
Amongst the participants of our events we
Share expertise and knowledge
Find partners, customers and suppliers
Increase visibility and reach
Showcase hidden champions
Strengthen European Electronics
Check out our event calendar on Luma, find an event that suits you and register now:
For our in-person events in Berlin, Paris, Strasbourg, Salzburg, and Vienna, we are regularly looking for interesting production facilities that would like to become hosts!
We handle the organization and the speakers—the host gets to showcase their expertise and give participants a tour of their production facilities.
To ensure personal interaction and optimal networking, we aim for a group size of 30 to 50 people.
Contact us if you’d like to become a host for Europe’s electronics industry!

